Building Japan’s largest
Web3 Sports Ecosystem.
For years, Chiliz has disrupted the sports industry with Fan Tokens, tradable digital assets that empower millions of fans worldwide with governance rights, exclusive access, and token-gated experiences.
This decentralized model has transformed how elite teams and organizations across Europe, South America, and beyond monetize fandom on-chain, creating new digital economies driven by fan participation.
Now, in partnership with SBI, a leader in Japan’s financial and Web3 landscape, we’re bringing this evolution to Japan. SBI’s market leadership will accelerate the mainstream adoption of Fan Tokens, enabling clubs and brands to unlock the full potential of tokenized engagement and decentralized incentives.
SBI Chiliz will set a new benchmark for the future of sports fandom, bridging sports, blockchain, and digital finance to empower fans, unlock new revenue streams and pioneer a Web3-powered sports economy in Japan
MEET OUR LEADERSHIP
Alexandre Dreyfus
Alexandre is a visionary entrepreneur with over 25 years of experience in the digital and blockchain industries. Founding Chiliz in 2018, he pioneered the use of blockchain technology to revolutionize sports fan engagement through the creation of Fan Tokens and the Socios.com platform, creating the largest digital asset class network in sport. Alexandre’s passion, experience and leadership will fuel the SBI Chiliz mission to redefine the future of the sports industry in Japan.
Juan Gomez
Executive Officer and Head of Corporate Planning at SBI Digital Asset Holdings in Tokyo, drives strategic expansion in digital assets and blockchain through partnerships and acquisitions. Juan’s leadership and network will be key to advancing SBI Chiliz innovative edge in the Japanese digital economy.
Max Rabinovitch
Max Rabinovitch, Chief Strategy Officer at Chiliz, is a seasoned digital strategist with extensive experience in creative direction and business development. Max has been fundamental in driving the expansion of the Socios.com platform and Chiliz Chain, shaping business and product strategy, and forging partnerships with elite institutions from sports and blockchain. Max’s vision will drive the SBI Chiliz mission to become the leader in Web3 Sport in Japan.
